people first.
between the frames.
REAL. RAW. HONEST.
Hey, I'm Johannes.
Hamburg-based photographer specialising in people and lifestyle. I call it staged documentary: somewhere between candid and composed, always chasing that one decisive moment. Real faces and feelings, and the beauty in imperfection.
Beyond single images, I love building entire visual worlds that carry one consistent language across stills and motion, for image pools, campaigns, social, or any mix of them. I'm open to hybrid workflows too, combining photography and AI when it truly adds something to the story. And I enjoy teaming up on set, shooting campaign stills alongside film productions.
My background spans commercial productions for international brands and agencies, across people, lifestyle and sport.
What you book is what you get. Real. Raw. Honest. Every single time. Plus a whole lot of good energy along the way. I make room for genuine moments. And I'm ready for them.
The object isn't to make art,
it's to be in that wonderful state which makes art inevitable.
-Robert Henri
Selected Clients
ALDI Arena IKEA Globetrotter L’Osteria Volkswagen Dr. Oetker Samsung indeed Jimdo Procter&Gamble
L' Osteria Sony Music REWE Huawei Columbia Records OTTO Generali Signal Iduna Melitta E.ON Sunrise
UWE Jung von Matt FutureBrand Saatchi Leo Burnett BBDO Ogilvy Grabarz & Partner
and many more...
From monks to legends – and everything in between.
Dalai Lama, Tyra Banks, Dirk Nowitzki, Udo Lindenberg, Klitschko brothers, President Köhler… The list is long. But in the end, it’s not about fame – only about people.